| Broadcast area | Herefordshire and Worcestershire |
|---|---|
| Frequency | 954 & 1530 AM |
| First air date | 5th October 1982 |
| Format | Contemporary |
| Owner | Murfin Music International |
Sunshine 1530 (formerly Sunshine Gold, Sunshine Radio, Classic Hits 954 & 1530, Classic Gold 954/1530 AM, Wyvern AM and Radio Wyvern) was a radio station which broadcast to Herefordshire and Worcestershire on 1530 and 954 kHz Medium Wave from studios in Worcester, England.[1]
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The station started life as Radio Wyvern on both FM and AM in 1982. In 1994, the station split into Wyvern FM, playing newer music, and Wyvern AM which was essentially a gold service. The AM station was then rebranded as Classic Gold to fit in with the rest of the group's AM stations. Soon afterwards, it was sold to Muff Murfin of Murfin Music International as the station overlapped with neighbouring Classic Gold 774 in Gloucestershire. Some time later, it was rebranded as Classic Hits, and became a full-fledged local service with no links to either Wyvern FM or the Classic Gold network.
In 2007, Laser Broadcasting relaunched the station as Sunshine Radio.[2] After Laser went bust, it was purchased by Murfin Media.
On 6 April 2010, it was announced that the station would close following a failed transfer of ownership details.[3][4]
Presenters at the time of closure included: Steve Heywood, Nigel Snow, Dave Webb, Paul Masters and Liam Cash.
The studios still remain in operation at the original site in Cotheridge, Worcester, serving as backup studios for the remaining Sunshine Radio stations on 855 kHz for Shropshire and Herefordshire and Monmouthshire stations. The original transmission mast has recently been demolished. The Transmitter building itself still stands adjacent to the studio building, however the transmitter has since been sold and removed.